re-defining the concept of
fresh casual cuisine
Nicolas Jammet, Jonathan Neman, and Nathaniel Ru, three like-minded Georgetown students and food lovers, spent their undergraduate years living in a neighborhood with limited food options. after three years of asking each other "where should we go eat?", they started to instead ask themselves, "why not create a place that we would want to eat at on a daily basis?" the result: an idea for a simple, healthy, fast-casual oasis with a focus on high-quality ingredients. In 2007, sweetgreen was born.